Theatre Arts & Dance Alumna Gretchen Hirt making headlines with Super Bowl commercials

Gretchen Hirt '12 was featured on WVUE Fox 8 in February 2016 to discuss the best and worst Super Bowl commercials.

Watch the interview here.

Hirt is a communications strategist and social media specialist at Gambel Communications, an award-winning, New Orleans-based communications firm. Gretchen is the VP of Communication for the Public

Relations Association of Louisiana - State Chapter and a board member of the Jefferson Chamber Foundation. She is an active member of the Young Leadership Council, 504ward, the Jefferson Chamber and the New Orleans Chamber. Gretchen graduated from the 2013 Bryan Bell Metropolitan Leadership Forum, the 2014 Junior League of New Orleans’ Get on Board Training Program and the 2015 Leadership Jefferson program. Gretchen was also named the Rising Professional of 2015 from the Public Relations Association of Louisiana – New Orleans Chapter.

As Communications Strategist and Social Media Specialist, Gretchen strategically handles media relations, social media, special events and community relations for her clients. Currently, Gretchen leads a variety of accounts including Taste Buds’ popular restaurants (Zea Rotisserie & Grill, Mizado Cocina and Semolina), the Greater New Orleans Foundation, Hibernia Bank, Preservation Resource Center, the Southeast Louisiana Flood Protection Authority - West and Ocean Conservancy.

For her work in public relations, Gretchen has received a Silver Anvil Award from the Public Relations Society of America - New Orleans Chapter; as well as an Award of Excellence, a Lantern Award and Best in Show from the Southern Public Relations Federation. Gretchen has worked on projects with the Greater New Orleans Foundation (GiveNOLA Day), Renaissance Publishing (New Orleans Sushi Fest), Entergy (NOLA Bike to Work Day), Companies With A Mission (Super Service Challenge), Louisiana Department of Education, the American Nurse Project, FilmWorks New Orleans, the Hotel Monteleone, ZukaBaby, Baudry Therapy Center and City Park, among many others.

A certified Hootsuite Professional, Gretchen served as a social media manager for the New Orleans Host Committee during Super Bowl XLVII and spearheaded the Jefferson Chamber Membership Drive Social Media Team. Gretchen has received a certificate of completion for PR News’ Writing Boot Camp and Digital PR/Social Media Conference. She is a frequent speaker at local universities and professional organizations discussing topics including PR and social media